Today we’re launching a brand new look. We have updated our website, logo, application icon, typeface, colours, and imagery.
We decided to continue with the same colour palette as before, in keeping with the original MORS spirit, but with a simpler, more refined style. The core of the new design is the MORS application icon, also found in the logo. The icon symbolises several of the key values and features of MORS:
Centre – Customer is always at the centre of everything we do
Energetic – Our attitude illustrated by the bright red colour
Dynamic – Rotating geometry reflects our active approach
Diamond – A precise diamond drill illustrates our data drill down capabilities
Umbrella – Providing financial risk protection solutions
Multidimensional – Expresses the multiple risk surfaces we cover
Starting from today you’ll see all the other visuals around MORS aligning around this new direction, including on the website, in our advertising, and within the actual solution as well . We’re still the same MORS, just with more space to grow. Do let us know what you think of the new look, we would love to hear from you.